Kathmandu. Building on the overwhelming success of the Sunsilk Dashain Vibes campaigns over the past three years, Sunsilk has refreshed its beloved celebration of girlhood, rebranding the campaign as Sunsilk Vibes. This exciting new phase began on 27th September and will continue until November, inviting participants to capture not just their festive spirit but also everyday moments that reflect the essence of Sunsilk. Whether it’s the Dashain celebrations or daily life, Sunsilk Vibes celebrates all the moments where hair plays a starring role.
Participants across Nepal can join the Sunsilk Vibes competition by sharing their “My Hair, My Vibes” moments on social media, showing off their unique Sunsilk vibe and hairstyles.*
Kicking off the campaign is an upbeat anthem that celebrates girlhood, accompanied by a vibrant video featuring popular influencers Princy and Prisma, along with the winners of last year’s Sunsilk Gang of Girls competition: Susmita Banjara, Sajina Khanal, and Vijaya Pradhan. Each of them brings their unique vibe, showcasing playful, bold, sleek, festive, and elegant hairstyles. Sunsilk Vibes captures the essence of all these moments because vibes are everywhere, every day.
To participate, all you have to do is create a TikTok video or an Instagram/Facebook reel using the Sunsilk Vibes anthem, highlighting your Sunsilk style and personality*. The campaign aims to inspire young girls to embrace their authenticity while stepping into the spotlight as role models for girls across Nepal, with the chance to join the next generation of the Sunsilk Gang of Girls.