Manang : In a milestone moment for Nepal’s electric mobility journey, Himalaya Motrox Pvt. Ltd., a subsidiary of the Himalaya Organization, has officially launched the Maxus eTERRON 9 in Manang — a high-altitude Himalayan district that symbolizes resilience, adventure, and raw terrain.
This bold move marks the first-ever launch of a premium electric lifestyle pickup in such an extreme geography, making a powerful statement about the capability of EVs in Nepal’s rugged landscapes. The eTERRON 9, with its advanced 4WD dual motor and adaptive air suspension, has now proven it can perform where few vehicles dare to go — setting a new benchmark for performance, sustainability, and confidence in electric utility vehicles.
Why Manang? A Bold Statement of Capability
The decision to launch the Maxus eTERRON 9 in Manang was deliberate and symbolic. Nestled deep in the Himalayas, Manang is renowned for its rugged, high-altitude off-road terrain — making it one of the toughest testing grounds for any vehicle in Nepal. By successfully unveiling and running the eTERRON 9 on this terrain, Himalaya Motrox not only introduced a vehicle — it demonstrated its unmatched 4×4 strength, adaptive air suspension, and all-terrain mastery in one of the country’s most extreme environments.
This launch was more than a product reveal; it was a performance showcase, designed to prove the off-roading capabilities of the eTERRON 9 in real-world, high-altitude conditions. The event affirms that electric vehicles are not just for city roads—they are ready for the wild.

